EazyPostcard PRIVACY POLICY

1. Introduction

Our privacy notice is a document made available to you to explain how we process your personal data. Below, we explain how EazyPostcard processes the personal data we collect about you when:

2. Who are we?

All products, services, and similar content on the EazyPostcard platform are the legal and exclusive property of MATHIEU BURTHEY COMPANY LP (M.B.C), based in the UK under registration number SLO2414. For any claims regarding EazyPostcard services, please contact us at +33 986 87 49 30 or send a letter to the following address:

23 Woodvale Avenue, Giffnock GLASGOW, G46RG, Scotland

3. Personal data

"Personal data" refers to any information that identifies you, directly or indirectly (e.g., your name or an online identifier). As part of our business and the services we offer you, we collect a number of details, including:

This data may be collected when you use our website, mobile app (available on Play Store and App Store), and services. This includes registering to use our services, placing an order, participating in an event (quiz, contest, ...), or responding to a survey. We also collect personal data when you contact us by phone or when you send us a letter. We will use and retain your personal data in accordance with the purposes, retention periods, and legal bases defined in the table below. Once the retention period has expired, we will permanently and securely destroy any personal data that is no longer needed. We may process some of your personal information for specific business purposes that are in our interest and that allow us to improve our services, but which we also believe are beneficial to our customers.

Target categoryRequired personal dataPurpose of processingLegal basisRetention period
Clients (subscribers)To manage your account and inform you of updates and changes to our general termsTo manage your account and inform you of updates and changes to our general termsContract7 years after the end of your subscription
Clients (buyers)Name, email address, and client IDTo deliver the goods and/or services you have orderedContract7 years after your last purchase
Clients (buyers and subscribers)Name and financial information, such as credit card details and billing addressTo process your payment or refund for your purchases/subscriptionContract7 years after the end of your subscription or the date of your last purchase
Clients (buyers and subscribers)Name and email addressTo send you emails and/or push notifications to remind you of orders you have prepared but not completedLegitimate interests7 years after the end of your subscription or the date of your last purchase
Clients (subscribers)To send you newsletters, special offers, discounts, promotions, surveys, and other marketing materials by email and push notificationsConsent7 years after your last purchase or the end of your subscription
Clients (buyers)Name and email addressTo send you newsletters, special offers, discounts, promotions, and other marketing materials by email and push notificationsConsent3 years after your last meaningful contact with us
Clients (buyers and subscribers)Name, email addressTo share with Facebook and Instagram for targeted marketing purposes, i.e., if you are an existing customer, we will share your name and email address with Facebook and Instagram so they can show you our ads.Consent6 years after your last purchase or the end of your subscription
Clients (buyers and subscribers)Demographic information (e.g., age, gender, marital status, etc.) of our existing customersThese key characteristics are processed to determine the key characteristics of our ideal customers and then shared with Facebook and Instagram for targeted marketing to new potential customers. This means: Facebook and Instagram will find people with the same characteristics as our ideal customers and show them our ads (no personal data is shared with Facebook or Instagram for this purpose).Legitimate interests7 years after your last purchase or the end of your subscription
Clients (buyers and subscribers)Name and email addressTo respond to your request or complaintLegitimate interests1 year from the date of the request/complaint
Third parties associated with clients, such as friends, family, or colleagues of buyers and subscribersName, address, and nature of the relationship between the client and a third party, such as mother, father, friend, etc.To fulfill orders placed by the client and deliver the ordered cards and/or giftsContract7 years after the end of the contract
Clients and third parties associated with clients, such as friends, family, or colleagues of buyers and subscribersName and email addressThe provision and operation of referral marketing programsLegitimate interests6 months from the last contact
Clients (buyers and subscribers)Name, email address, client ID, financial data such as credit card details and billing address, nature of the relationship between the client and a third party, such as mother, father, friend, etc.To enforce our terms of use and other agreements or to protect the rights, property, or safety of Touchnote Limited, our customers, or others, or to comply with a court order, and includes the exchange of information with other companies and organizations for fraud protection and credit risk reduction.Legal obligation or legitimate interests, as applicable7 years after your last purchase or the end of your subscription
People visiting our premisesCCTV footageTo ensure staff safety, protect our property, and for crime prevention and detection.Legitimate interests24 hours from the date of recording
Website visitorsUsing Google Analytics tracking code, we collect the following information: customer number, subscription ID, IP address, time of visit, pages visited, time spent on each web page, referrer site details (URL), web browser type, operating system (OS) type, screen resolution, screen color processingTo analyze your use of our website to improve your experience and develop new servicesConsentVaries by cookie.
Website visitorsUsing Google Analytics tracking data, we collect the following information: customer number, subscription ID, IP address, time of visit, pages visited, time spent on each web page, referrer site details (URL), web browser type, operating system (OS) type, screen resolution, screen color processing capability, network location, document downloads, clicks on links to external sites, scrolling, mouse hovering, form errors, interactions with site-specific widgets, age, gender, and interest categories.We may use your personal data to create anonymized and aggregated information, such as anonymized demographic information, anonymized location information, computer or device information from which you access the services, or other analytics for various purposes, including measuring visitor interest and their use of different parts or features of the website. Anonymized or aggregated information is not personal data, and we may use this information in various ways, including for research, internal analysis, analytics, and any other legally permitted purposes.ConsentVaries by cookie.

If you agree to receive marketing communications from us, we will share your information with service providers who will perform marketing services on our behalf. For example, we may ask another organization to send you emails on our behalf to inform you about upcoming special offers, discounts, and contests that may interest you. We will ensure that we have appropriate data processing agreements with our service providers, which means they can only process your personal data in accordance with our instructions and cannot use it for their own purposes. We will also share your personal data in the following circumstances:

The following people may have access to your personal data:

We may also collect and use your personal information for:

a) Contract

This collection is necessary to perform the contract entered into when you use our Services on our Platform

b) Legal obligation

When the processing of your data is necessary to comply with a legal obligation to which we are subject

c) Consent

This concerns the collection and storage of your personal data via cookies used on our Platform, or the sending of information and marketing (section 4).

d) Our legitimate business interests:

"Legitimate interests" refer to our company’s interest in conducting and managing its business in order to provide you with the best service/product and the most secure experience. This may involve processing in your best interest. Processing for our legitimate interests may include purposes such as:

In connection with the above activities, we may share your personal information with vendors who assist us in our data processing activities. When we process your personal data based on our legitimate interests, we ensure we consider and balance any potential impact on you (both positive and negative) and your rights under data protection laws. Our legitimate business interests do not automatically override your interests: we will not use your personal data for activities where our interests override yours (unless we have your consent or are otherwise required or permitted by law). You have the right to object to such processing if you wish, using the contact details above (section 2).

4. Cookies

Cookies are text files, often encrypted, stored on your smartphone or browser. They are created when your smartphone or browser loads an app or a website: the app or website sends information to your device, which then creates a text file. Each time you return to the same app or website, your device retrieves that file and sends it back.

There are different types of cookies:

Technical cookies

They are used throughout your navigation to make it easier and to perform certain functions. A technical cookie can, for example, remember your responses in a form or your preferences regarding language or layout, when such options are available.

Social media cookies

They may be created by social platforms to allow website developers to share content on those platforms. These cookies can be used by the social platforms to track user browsing on the concerned websites, whether or not the users are using those cookies. These cookies are only placed if you give your consent. You can learn about them, accept or reject them. We also invite you to consult the privacy policies of the social platforms that created these cookies to understand the purposes of the navigation information they may collect through these cookies and how you can exercise your rights with them.

Advertising cookies

They may be created not only by the website you are currently viewing but also by other websites that display ads, announcements, widgets, or other elements on the displayed page. These cookies may be used to deliver targeted ads, i.e., ads tailored to your browsing behavior. We use advertising cookies. These cookies are only placed if you give your consent. You can learn about them, accept or reject them.

We also use Google Analytics, which is a statistical audience analysis tool that generates a cookie to measure the number of visits to our site, the number of pages viewed, and user activity. Your IP address is also collected to determine the city from which you are connecting. This cookie is only placed if you give your consent. You can accept or reject it.

We have implemented appropriate technical and organizational measures to protect your personal data and to guard against accidental or unlawful destruction, loss, alteration, disclosure, or unauthorized access.

5. International Transfers

Personal data collected in the UK and the EEA must be processed in accordance with the standards required by the GDPR...

6. Your Rights

You have certain rights regarding the processing of your personal data. These include:

You have the right to access all your personal data at any time.

You have the right to correct your personal data at any time if it is inaccurate...

You have the right to obtain the restriction of processing...

You have the right to receive your personal data in a readable format...

You have the right to request that your personal data be deleted...

You have the option to file a complaint with a competent supervisory authority...

You have the right to object to the processing of your personal data...

This right relates to the retention, deletion, and communication of your personal data...

You may transmit them to a trusted third party certified by the CNIL... (see section 2).

7. Third-party websites

The EazyPostcard platform may contain links to other websites...

8. Children

We do not knowingly solicit or collect information from users under the age of 16...

9. Changes

We reserve the right, at our sole discretion, to modify this policy...

10. Contact Us

If you have any questions or concerns regarding this privacy policy...

contact@eazypostcard.com